[ Course Work ]
The program begins with classes that teach the traditional graphic
design and illustration methods. Students become familiar with
traditional formal design and drawing materials, processes, vocabulary,
and techniques, as well as the newest design styles. Class time is spent
viewing samples of work created by the latest award-winning contemporary
designers and illustrators. Students are taught to develop a high
standard in their design, drawing, layout, typography, color application
and presentation skills. Assignments are executed with conceptual and
creative thought processes. Students learn how to organize their time
and meet deadlines. Through these methods and processes, skills are
developed, talents are refined and confidence is gained.
Students are assigned challenging projects similar to those they would encounter in the
"real world". Once objectives have been articulated, the design process begins.
Decision regarding concepts, imagery, size, format, color, medium, type, paper,
and printing are made. Projects include illustrations, cartoons, posters, symbols,
logos, greeting cards, business cards, stationery, menus, invitations, labels, brochures,
booklets, packages, identity packets, and books, to name a few. Each student ends his
or her program of study with a wide variety of graphic designs and illustrations to
select from in order to create a portfolio of work he or she can be proud of.
Digital classes are offered to provide students with beginning hands-on
training in our Macintosh Computer Lab. Students have the opportunity to
learn Adobe Illustrator, Adobe Photoshop, Adobe In-Design, Dreamweaver and
Each semester students go on class field trips to graphic design studios
in the East Bay and San Francisco. These trips offer students the opportunity
to visit different working atmospheres and to hear many designers and illustrators
show and talk about the projects they are currently working on.