Research indicates that about one-third of the labor force is now employed in marketing. Career opportunities in marketing are also expected to grow rapidly in the future. Marketing careers offer flexibility, mobility, and pay to match your ability.
Graduates of the program have become marketing managers, professional sales and customer service representatives, small business owners, buyers and merchandisers in the retail community. They are also responsible for buying and selling product offerings, planning promotions and advertising and public relations campaigns. The certificate may be completed either on campus or fully online. All classes within the program will also apply toward an AS degree in Business, Marketing emphasis.
CORE COURSES - UNITS
|
|
FALL | SPRING |
| Business 1A (Financial Accounting) or Business 7 (Accounting for Small Business) | 3-4 | |
| Business 12 (Introduction to Business) | 3 | |
| Business 14 (Business Communications) | 3 | |
| Business 36 (Introduction to Marketing) | 3 | |
|
Business 34 (Introduction to Advertising) |
3 | |
| Option: Select a minimum of six units from the following options: Business 16 (Business Mathematics): 3 units Business 22 (Introduction to Management): 3 units Business 31 (Professional Selling): 3 units Business 32 (Retail Store Management): 3 units Business 40 (International Business): 3 units Business 42 (Green Business Practices): 3 units Business 50 series: 1 unit each Business 95/Work Experience 95 (Work Experience): 1-3 units Business 96/Work Experience 96 ( Work Experience Seminar): 1 unit |
6 | |
| TOTAL | 21-22 |
The above listing is a suggested sequence only. Some courses may have prerequisites. Students may take courses in any sequence except where a prerequisite applies.